With the uncertainty of the Coronavirus – and the reality of fanless matches, Ian Hunter, Alex Balfour, Alex Chamberlen and Paul Sherrell discuss the importance of brand loyalty – and what professional clubs, organisations and governing bodies can do to maximise this and keep fans engaged.
In a rapidly transforming digital landscape, sports leagues and teams are reshaping their approach to fan engagement, pivoting towards sports apps as the focal point.
In this blogpost we will give you some insights on why building up your own fanbase and not being too dependent on Social media is a good idea.
What are the digital sponsorship potential of your fanbase? In this comprehensive guide, we’ll delve into various app monetization models. Try our FREE simulator here.