Limelight Sports membership app - Connecting sponsors, members and features in one platform
Limelight Sports, known for their commitment to creating unforgettable sports experiences like London Triathlon, Oxford Half marathon etc., sought to build a digital community where they could have complete control over their members and engage with them.
Many Digital understood the significance of this vision and embarked on a mission to bring it to life. On the foundation of our development of football/handball fan apps we expanded our business model into a new sports vertical.
We experience that the pains in mass-participation sports are almost the same with issues like having their user groups spread across different data silos.
By collaborating with Many Digital, Limelight Sports has gained access to a digital platform that not only offers a plethora of engaging features but also provides valuable first-party data on its members. This invaluable information has empowered Limelight Sports to gain deep insights into their audience’s demographics and app usage, allowing them to tailor their offerings and experiences to their members’ preferences.
Limelight sports app Features for Engaged Members
The app offers a plethora of features:
- Events overview
- Games, contests & coupons
- Banner advertisements
- Social media feed
- Membership exclusives
- District Race integration
- And much more…
Commercial backend engine – TEAM Manager
Our back-office – TEAM Manager gives the club extended possibilities to analyze and engage with their fans.
- Overall analytics on behavior
- Gamification setup – Members exclusive, Survey, Vouchers etc.
- Push notification management
- Sponsorship management
- Commercial ads setup and management
- Segmentation engine based on 1. party data sources
- And much more…
The digital platform has already attracted over 50,000 enthusiastic users who actively participate in the community and engage with the captivating content. This vibrant digital ecosystem has become a hub of exclusive deals for its members, fostering a sense of belonging among Limelight Sports’ audience while driving brand growth.
The success of Limelight Sports’ digital transformation is further evident in the platform’s achievements. With more than 10,000 voucher impressions per year and over 3,500 voucher redeems, the commercial offerings have resonated deeply with the audience, driving engagement and revenue growth.
Moreover, the platform’s built-in content feed, social media integration, and event calendar have further enhanced Limelight Sports’ ability to connect with its members. The seamless integration of exclusive membership management ensures that Limelight Sports has complete control and a holistic view of its community.
Many Digital takes immense pride in partnering with Limelight Sports and delivering a digital platform that empowers them to unlock the full potential of their audience. Through data-driven insights, engaging features, and innovative revenue opportunities, we have propelled Limelight Sports into a new era of digital success.
Limelight Sports is a renowned leader in the sports events industry, known for creating unforgettable experiences and engaging sports enthusiasts worldwide. With a commitment to innovation and a passion for fostering a sense of community, Limelight Sports has consistently pushed boundaries to bring sports to the forefront.
Our clients and partners play a vital role in helping us develop our solutions. From ‘TEAM Managers’ revolutionary fan engagement app and back-end platform, to content generation, technical innovation, analytical support, and infrastructure.
Arrange an online demo now.