As a rightsholder in the sports industry, you know how important it is to engage with your passionated fans. But did you know that fan engagement apps can also provide valuable first party data?
Many Digital worked with Playable to help sports teams engage fans in the digital sphere and to have a better digital understanding and ownership of their data. Read our co-succestory on how we implemented Playable in our digital fanengagement toolbox.
Although we do not yet see the same trends in Europe, we believe that development will pick up speed here as well. As a club, it is an important step to investigate what the market for NFTs can do for you as a company. What needs are demanded from a fan and sponsor perspective in order to live up to the rapidly developing trends.
